“Puts the ass in fashion” – Meredith Christine

Fool’s Gold was established by designer Meredith Christine as a jewelry and accessories studio anchored in individuality and subversive femininity. Applying a mix of traditional and modern techniques to less common materials to create unexpected designs, each piece is created to celebrate strength, fantasy and the female form.

While ever-evolving with new materials, technology and aesthetic exploration, the styles embrace both striking textures and a modern urban aesthetic. With a cult following for the brand’s bold statement pieces, the collection has since evolved to include signature themes and exclusive custom designs.

Be a part of something bigger with us.

We believe what you buy is a conscious choice to support something – and we know we can make a significant impact with the collective effort of our community. That’s why we make it a priority to donate at least 10% of our profits to causes that matter to us. Beyond giving back, we’re setting a new standard for fair and ethical workplaces, while challenging the fashion industry to do the same. We value transparency in our community and want to lead the way with ethical production as our focused pursuit.

As our company grew, we realized what a difference we could make by using the potential of the brand to really stand for something. It’s an opportunity to create the change we believe the world needs, and as we know better, we do better.